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Find out why studios and small apartments dominate the urban rental market in Morocco. An ideal choice for tenants and investors! ποΈ
Oct 6, 2025
Buildings with apartments
In major Moroccan cities like Casablanca, Rabat, and Marrakech, small properties, whether studios or one- or two-room apartments, are particularly sought-after on the rental market.
But what explains this popularity? Is it simply a question of price, or are there other factors at play?
Let's explore the reasons behind this phenomenon and what it means for owners and investors.
Before going into details, it is important to understand the profile of tenants who prefer small spaces in urban areas.
Moroccan cities are home to several universities and colleges, attracting thousands of students each year. These students generally seek accommodation close to campuses or well-served by public transportation. Studios or small apartments are ideal for their needs: enough space for one person at a reasonable price.
With increasing urbanization, many young professionals are moving to the city to take advantage of career opportunities. These tenants favor smaller spaces, ideal for individual living and accessible to those on limited budgets. Neighborhoods close to business centers, such as Sidi MaΓ’rouf in Casablanca or Agdal in Rabat, are particularly popular.
The growth of tourism and the arrival of expatriates in Morocco are also boosting demand for small spaces for short- or medium-term rentals. A well-located studio in a tourist city like Marrakech can easily generate a stable income thanks to platforms like Airbnb.
The main advantage of small spaces is their cost, both for tenants and owners.
Small areas are often easier to maintain and manage:
Smaller properties are often located in central areas or close to amenities (transport, shops, universities, employment areas). This makes them a popular choice for those who want to reduce their commute and enjoy city life to the fullest.
If you are a homeowner or considering a rental investment, small properties offer several strategic advantages.
The ratio between purchase cost and rent is often more attractive for a smaller space. For example, a studio purchased for 700,000 dirhams can generate a rent of 4,000 dirhams per month, offering a gross yield of over 6%, which is competitive in the Moroccan market.
Unlike large retail properties, which often target more demanding families, small retail properties benefit from a larger pool of tenants, particularly among young people. This guarantees regular occupancy and stable income.
Smaller properties are ideal for short-term rentals, particularly in tourist cities like Marrakech or Tangier. This allows owners to explore other models, such as vacation rentals, which can generate higher returns.
Small properties dominate the urban rental market for one simple reason: they meet growing and diverse demand.
Whether you're an investor, a homeowner, or a future tenant, it's crucial to understand the dynamics of this segment to get the most out of it.
With Housing Place, you can easily find properties that meet your needs.
Explore our platform now to discover ideal small properties in major Moroccan cities.
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